My approach.
Keep in mind a lot of our business system is based on clients using our CMS.
We don't add a mark-up to domain registration and because people use our CMS
they really have little choice about hosting. The reasoning behind this
system is then if people try to match us on registration pricing then we are
always cheaper. This way on apples vs apples we are exceptional value. We
have had clients approached on differing web options and they simply ask how
much to register a domain name.

They can't directly compare us on hosting options as our CMS gives us a
unique point of difference. This is proving an effective deterrent to
competitors for us and gives clients a perception we are good value. If
anyone has feedback on this system I'd love to hear it.

Thanks

John

-----Original Message-----
From: Ian D Johnston [mailto:ian.johnston§infobrokers.com.au]
Sent: Monday, 23 June 2003 2:54 PM
To: DNS
Cc: Ron Stark
Subject: RE: [DNS] More on the issue of reseller / registrar
relationship


Ron

You have touched on one of a number of issues of concern to resellers (I
presume) ... a resellers' association is an interesting response.  It looks
as
though auDA might have another representative class member ;-).

What I find missing from the auDA environment is a forum in which auDA, auDA
Panel members, industry participants, stakeholders and citizens collectively
*engage* one another on specific issues.  I appreciate the participation of
a
small number of people on this list (who are Board members).  In the past
there
was talk of an auDA members' list.

Ian Johnston


> -----Original Message-----
> From: Ron Stark [mailto:ronstark§snapsite.com.au]
> Sent: 23 June 2003 10:53 AM
> To: dns§lists.auda.org.au
> Subject: [DNS] More on the issue of reseller / registrar relationship
>
> To me the central issue is whether, as a reseller, I'm empowering a
> competitor to my own detriment.
>
> My customer list (as distinct from my contact list) is a key asset to my
> business.  As a reseller of domain names I'm obligated to not only
disclose
> that list, but to entrust it to my registrar.  Having inherited my
customer,
> that registrar can then approach them with impunity, because auDA's
> jurisdiction does not extend beyond domain names.
>
> If my registrar offers competing services to my clients I have a serious
> reservation in dealing with that registrar.  If a registrar approaches my
> _potential_ customer and wins the business, that's fair competition.  If
my
> registrar simply adopts my _existing_ customer and takes my business,
that's
> piracy.
>
> I know of no other commercial endeavour in which a business is compelled
to
> hand over their customers to their competitors, with neither protection
not
> recourse.  And here's a challenge to registrars - who will give a cast
iron
> guarantee that I as a reseller am not at risk from such predatory business
> practice.
>
> Is there anybody out there interested in establishing a Reseller's
> Association to restore some balance / equity in this minefield of reseller
/
> registrar relationships?
>
> Ron Stark
> mailto:ronstark§snapsite.com.au
>
>
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