If I register a company Sixty Nine Pty Ltd, then register a domain name
sixtynine.com.au, that's all the qualification I need.  If I decide, as MD,
that the business of Sixty Nine Pty Ltd is to sell porn advertising space
over the Internet, I'm quite entitled to have a website to do just that.  I
can "monetise" that domain name for all I want, because that domain name is
derived from my business name.

Applying that criterion means that, to some extent, all domain names are
monetised.

Some of the posts that seek to control how domain names and their resultant
websites are used, are getting dangerously close to suggesting that auDA
should be somehow responsible for monitoring what a registered company does
as a business, as portrayed on their website.

I don't have the answer, and I don't know where the boundary lies between
blatant monetisation by using a domain name alone, and legitimately having a
domain name that belongs to a business that does the same thing.  I think
that Tony's right when he says "What constitutes a "reasonable use of a
domain name" would be a pandora's box no sane person would open."

The suggestion that cheaper domain names somehow exacerbates the problem is
not valid where somebody goes to the expense of registering a $1000 company
just to secure a domain name.

Ron Stark



: -----Original Message-----
: From: dns-bounces+ronstark=snapsite.com.au§dotau.org 
: [mailto:dns-bounces+ronstark=snapsite.com.au§dotau.org] On 
: Behalf Of Tony Owen
: Sent: Monday, 11 September 2006 13:18
: To: .au DNS Discussion List
: Subject: Re: [DNS] Monetised
: 
: > For once I agree here.
: >
: > I think that domain names should never ever ever have to have any 
: > website AT ALL if they do not wish.
: 
: I think the horse has already bolted ... while domain names 
: were $70+ monetising was not that viable, and sitting on 
: names costly. What constitutes a "reasonable use of a domain 
: name" would be a pandora's box no sane person would open.
: 
: Hopefully AUDA will enforce the 'relevance of links' on 
: monetised domains, otherwise if monetised domains out weigh 
: content sites, we will end up a joke like .ws not to mention 
: google would have to change 'search pages from Australia' to 
: 'search ads from australia' lol.
: 
: I'll probably get flamed badly for this ... but what if all 
: monetised ads needed to link to australian products?
: 
: 
: 
: Cheers Tony
: 
: 
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